Jul 29 2008 01:07:10:833PM
College and Graduate Admissions Gets an Upgrade
Source:
)
Embark's Newly Designed CRM Application Management System Provides
Admissions Officers an Organized Solution for Managing Growing Applicant
Pools
SAN FRANCISCO, July 29 /PRNewswire/ -- In 2007, college applications
rose to record levels as over 3 million students graduated high school and
some students applied to as many as 15 colleges. As admissions become more
competitive, many admissions offices are overwhelmed with administrative
and reporting tasks, leaving them less time to focus on the applications
themselves.
To meet these growing concerns, Embark Corporation unveiled its
much-anticipated Admissions Center 2.0 solution during its 5th Annual User
Conference in Annapolis, MD on July 9, 2008. This Customer Relationship
Management (CRM) system enables admissions offices to quicken the
often-arduous process of reviewing student prospects and applicants. The
fully integrated CRM platform was designed by and for admissions
professionals with the aim of thorough and thoughtful applicant
consideration. At the product unveiling, Harvard University Graduate School
of Arts and Sciences' Winnie Keung commented: "The new product looks great.
I can't wait to use it." Reyes Garcia at University of Texas - Pan American
echoed the excitement: "I think the upgrade is going to streamline the
current (Embark) system and our processes in our office."
The new Admissions Center 2.0 CRM system includes:
-- Single screen review: All applicant information presented on one
screen, including events attended, applications, and student inquires.
-- Customized reporting: Enables faster and more efficient decision
making.
-- Easy import/export features: Allows for a greener, paperless
processing environment and less data entry.
-- Auditing capabilities: Track multiple reviewers' actions within the
system.
-- Full product suite: Support for inquiry management, prospect
campaigning, application hosting and processing, admissions and decision
processing as well as event and interview management.
"Admissions and enrollment professionals can easily manage the
'admissions funnel' with Embark's software suite of recruiting and
application management modules," according to John Yamasaki, VP of Product
Development at Embark. "Embark's robust reporting and communications
features answer key questions facing admissions professionals today with
real-time data to facilitate decision making. This is the true power of a
fully integrated CRM system."
Additional feedback during Embark's demonstration of the new intuitive,
easy-to-use interface included Ginny Bonish from Tufts University:
"Admissions Center 2.0 looks terrific. It looks like it's easy to use and
all of the users that we have will have a good time working with it.
They'll be thrilled."
Admissions Center 2.0 was designed with guidance from a large number of
admissions directors and detailed input from consultant Cynthia Mock,
former Director of Admissions with the University of California Irvine's
Graduate school.
Embark was one of the first companies to bring admissions online in
1995. In 1996, the company pioneered one of the first comprehensive
Web-based college application systems -- allowing students to download
applications online, fill them out, and transmit that data to colleges.
Since its launch, Embark has processed over eight million forms. Today,
Embark assists hundreds of colleges and universities around the world by
leveraging technology to find the right students as well as manage
admissions and enrollment processes.
To learn more about Embark's Admissions Center 2.0 as well as other
products and services and set up a demonstration, visit
http://corp.embark.com/.
About Embark Corporation
Founded in 1995, Embark is a leading provider of software and online
services that streamline and simplify the college and graduate admissions
process for both prospective students and universities. The company has
processed over eight million college and graduate school forms for many of
the largest and most selective universities in the country. Embark also
offers a full complement of professional services to support, implement,
and integrate its software to fit the unique business processes of each
admissions office. Embark.com is the company's online resource for students
transitioning to college, graduate or other higher educational programs.
For more information, please visit http://corp.embark.com.